In order to promote the development of scenic area and optimize marketing plans, the Municipal Tourism Development Group held a communication meeting on the 2025 marketing plan of Baishuiyang Yuanyangxi Scenic Area on  17th.Dec . The members of the China Travel Scenery (Beijing) team analyzed and reported on the current situation of the entire tourism market, and elaborated on the marketing models and plans.Zhou Wenling, Chairman of the Municipal Tourism Development Group, and representatives of the entire leadership team and the China Travel Scenery (Beijing) team attended the meeting.

Zhou Wenling requested that the marketing team need to clarify their direction, absorb and learn from the opinions and suggestions which discussed in the meeting,with carefully study and comprehensively consider, and further optimize and improve the plan. I hope that China Travel Scenery can fully leverage the platform and resource advantages of state-owned enterprises to empower the high-quality development of Ningde's cultural and tourism economy. He pointed out that resources and energy should be concentrated to make efforts, combined with concepts such as sports, parent-child, culture, and tourism, considering the suitability and experience of activities, identifying the focus of cultural and tourism promotion, and planning activities reasonably; It is necessary to fully integrate and improve marketing activities, especially to strengthen online top marketing, increase the achievement transformation of online marketing, actively develop new media platforms such as Tiktok and Xiaohongshu, improve the exposure of brands and products, and promote the development of Baishuiyang · Yuanyang Scenic Area to a new height.